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Sunday
01Feb2009

PPC Domination Review

What is PPC Domination?

 

Mike Dillard, of Magnetic Sponsoring, and Jim Yaghi, his Pay-Per-Click (PPC) expert, have recently released a new product specifically designed for network marketers who want to use PPC advertising to help build their business. The product is an online video training series called PPC Domination.  I have always been very intimidated by PPC, because I have heard stories of people losing a LOT of money who didn't know what they were doing. Since I fell into the category of someone who didn't know what they were doing with PPC, I always avoided it like the plague.

However, I have always known that Ann Sieg relied heavily on PPC to build awareness for her book, The Renegade Network Marketer, and when I recently read that Mike Dillard built his business almost exclusively using PPC, I knew this was something I could no longer avoid. If I was serious about building a successful business online (and I AM!), then I would have to learn how PPC works.

Click to read more ...

Sunday
01Feb2009

PPC and Attraction Marketing Merge

PPC Just Got Harder...or Did It?

Pay-Per-Click (PPC) is a form of online advertising that has been used for years by savvy internet marketers as their primary means of marketing their businesses. Through programs like Google Adwords, Yahoo Search Marketing, and MSN AdCenter, marketers have been able to create multiple ads that run 24/7/365 and actually fund their marketing efforts.

How PPC works is an article in and of itself.  The most important thing to know is that PPC ads only cost money when someone clicks on your ad. One thousand people might see your ad, but if two people click on it, you only pay for the two. The other important thing to know is Google Adwords stands out as the top destination for PPC marketers.

PPC, Affiliates and Network Marketing

Two groups that have done very well with PPC are affiliate marketers and network marketers. Up until recently, they could create an ad campaign within minutes, link from the ad to the affiliate program's landing page or the company's replicated site, and start watching the money roll in within minutes. Very little work had to be done by the affiliate or network marketer.

Of course, word got out, and many others tried to do the exact same thing, with the exact same pages. The market was flooded with identical landing pages vying for the top spot among the advertising links, and the user experience was slowly diminished. After all, what's the point of searching for something and clicking over to the same page advertised from different people, over and over again?

Click to read more ...

Sunday
01Feb2009

Will Google Adwords Changes Affect PPC Domination?

Google Adwords recently changed their advertising policies, and many affiliate and network marketers are in an uproar over it.  The initial perception from many is that Google is deeming affiliate and network marketing as illegitimate.  You might wonder how the Google adwords changes will affect PPC Domination.  Will the course be useless now?  Far from it!  In fact, these changes make this course more valuable than ever.

Click to read more ...